About the Campaign
Lucky Soul and the Cleveland Cavaliers partnered up for season long campaigns to create fan favorite novelty apparel. The CAVS novelty pieces are sold throughout Quicken Loans arena 10% of proceeds from sales benefit Make-A-Wish Ohio and the Cavaliers Youth Foundation. Since 2014 Lucky Soul and the Cavaliers have granted several “wishes” to children with life threatening medical conditions. We look forward to a long partnership and even more wish granting!